TURN BRANDING ON ITS HEAD : A CHEESEBURGER'S TALE

Ever questioned what it would require to revamp a humble cheeseburger into a marketing sensation? Well, our pal Carl the Cheeseburger is about to demonstrate just that. Carl's been feeling a little bland . He knows his traditional recipe is mouthwatering, but he's craving something more. He wants to stand out in a world of sandwiches. That's where